
ABOUT ALPHA
Alpha Group is one of Malaysia's largest electric water heater manufacturers and exporters. With more than 20 years of expertise in the manufacturing sector, Alpha consistently applies the Quality System (ISO:9001) and world standard manufacturing processes in the curation of our quality products to give the best experience to our valued customers.

INTERNATIONALLY KNOWN
Alpha Group of products exports to 24 countries worldwide occupying Asia, Europe and Africa. Alpha Group is Malaysian-proud and operates nationwide with offices in every busy city.
Visit our headquarters and step into the world of Alpha in our new stylish showroom, where you can see the largest company collection of fans and showers.

VISION AND MISSION
Safety. Quality. Design
Alpha aims to be field innovators and the bringers of first-in-market creations, which are assured to be highly functional, attractive and perfectly suited to the variety of our customers’ lifestyles.
Alpha’s quality brand culture extends to our customers. We strive constantly to make customers confident in using Alpha as their first-choice household appliance brand and to build this trust through producing appliances of the highest standard.
COMPANY GROUPS
Alpha Electric Sdn. Bhd. | 1990 | Malaysia |
Alpha Home Appliances Sdn. Bhd. | 1996 | Malaysia |
United Alpha Industries Sdn. Bhd. | 1998 | Malaysia |
Alpha Sales & Services Pte. Ltd. | 2007 | Singapore |
UMBRELLA BRANDS